The Fry Group has been awarded Best Overall Advice Firm in the 2020 Best Practice Adviser Awards. The awards, which are in their fifth year, aim to recognise those in the financial advice sector who champion business excellence.
This important award, which we’ve won for the second year in a row, celebrates the continued commitment of our team to exceptional client service, despite the unique challenges posed by the pandemic. It also underpins the quality of our advisers who always work with intelligence and professionalism to create trusted, long-term relationships with our clients over many years.
This approach sees us developing a unique relationship with each client to determine their own definition of financial freedom whilst evaluating their complete financial situation, goals for the future and attitude to risk. We’re always keen to hear from clients to ensure we’re doing the best we can and our client testimonials speak for themselves.
David Pugh, our Chief Strategy and Commercial Officer, shared his thoughts on the award win:
“This award is testament to the continued hard work of our global team. Despite the challenges posed by the Covid-19 pandemic, we are enjoying a successful year and, just as importantly, we’ve learnt a lot about the business from the crisis and undoubtedly, made it stronger. I’m very excited about what our team can achieve together in the coming years.”
We’re very proud of our award success over the years. As well as Best Overall Advice Firm in the International Adviser Awards this year, we were also named Best Advice Firm – Europe and won the awards for Excellence in Marketing – South East Asia and Excellence in Business Strategy – UK.
We are extremely proud of the awards we have won over the past few years.
Take a look at our award success.